Whether you are looking for an intensive Press Release writing course, or a marketing overview, incorporating social media, our background in this area is second to none. Sue Haswell has run her own PR, Marketing & Communications agency for over 18 years and is perfectly placed to advise and train organisations in this field.
We can offer open training courses, or tailor-make one for your organisation, taking into account the media you will be working with and your key messages.
Our Press Release writing training is backed up with our book: “PR Superstar”, published on Amazon.
Media Training requirements may be a little different – we can provide full training on how to face the media, how to deal with journalists and “crafting your message”.
Training events can be created to suit you and your team, from 1/2 day workshops, to a full week media immersion.
Marketing & Branding
Creating your brand, understanding branding, identifying your target persona, ensuring the message is getting across…. and then the routes to market, including direct marketing, social media, etc. We will work with you to identify what route will deliver the best results for you, and create a marketing training programme to suit.
Marketing & PR Training for Membership Organisations and Franchisees.
Marketing training and PR “How to Write a Killer Press Release” training, are ideal for membership organisations, franchises, or licensed organisations, where a number of people may be dealing with the press at any one time. This sort of group training can enable individuals to take control of their marketing, but at the same time understand the needs and expectations of the main brand.